The award-winning farmer, butcher and caterer, who is based just outside of town, has been selected by the European retailer to have its burgers featured in select Lidl stores over a two-week period.
The business has grown steadily since its inception by Steve Mitchell, and now has its own successful farm store just outside Kirkcaldy as well as butcher’s dealerships at Blacketyside Farm in Leven and Craigie’s Farm Shop in Edinburgh.
Steve’s products have also received celebrity support from TV chefs Gordon Ramsay, Paul Hollywood and Nick Nairn and last year Buffalo Farm was featured on BBC2’s hugely popular program This Farming Life, which saw Steve and his herd of 200 water buffaloes receive a cheer.
Buffalo meat has also gained popularity for its nutritional values, as it has been found to be lower in cholesterol, higher in minerals, and less than half the fat content of conventional lean beef. In addition to containing 24 percent protein per 100g of meat, buffalo meat contains only 1.5 percent fat compared to beef which averages 22 percent protein and 19 percent fat. .
Steve Mitchell, owner of Buffalo Farm, said, âWe are absolutely delighted to be working with such a massive supermarket chain.
âWe have always been big advocates of the quality of buffalo meat over beef and promoting its exceptional flavor, so being able to sell our burgers to customers across the UK is truly amazing.
âAs we have exciting plans to continue growing and expanding our business in the future, we see this as a fantastic opportunity to discover new customers across the UK.
âOur bison burgers are one of our most popular products both at the events we host and in our stores, so we can’t wait to see how people respond. “